LEGALLY TALK LIKE TED
What is it about TED talks that make them so compelling? How is it that these presenters create jaw-dropping presentations on a TED talk stage? What keeps audiences spellbound and delivering standing ovations? Carmine Gallo, in his book, Talk Like TED, narrowed it down to 9 common elements… elements that sounded very familiar to the ones I use in private sessions and workshops with lawyers on how to deliver an electrifying voir dire and opening and closing arguments to members of the jury.
Is passion contagious? Can telling stories “sync” you emotionally with your jury? Why are these TED speakers so interesting? What’s the magic behind the 18-minute time cap? Gallo explains these in his book, which I found by chance in a local FedEx office store while I was waiting on some exhibit boards to be printed.
The similarities between delivering an award- winning TED talk and a convincing argument in court are striking. TED talk speakers are passionate. I teach many of my Lawyer clients to find their inner passion in order to turn their arguments from “Bla·sé” to “A” and motivate juries to take their client’s position.
As a trial psychologist, I assist attorneys with case strategy, witness preparation, jury research, jury selection and AP (attorney prep). Learning to tap into your inner fire will increase the likelihood of elevating your likeability and trustworthiness levels in the eyes of the jury. End result: more wins.
Applying the legal presentation techniques that I’ve developed and refined over the last 23 years as a board certified psychologist, I teach lawyers how to deliver more persuasive, natural, and fluid presentations. I teach them to speak more authentically and powerfully by making positive impressions on the jurors responsible for making decisions in their cases.
My team and I conduct either three-hour or one-day experiential workshops/training sessions to teach you what it takes to “talk TED.”
The workshop isn’t a magic-pill creating instant transformation. There’s no rigid set of rules to study and emulate. We are each unique. We teach each attorney to find their own voice and tap into their own passion using principles I’ve developed and that TED speakers have also discovered.